Sold for A$210
Framed cardboard poster: Look Mum! Milk in Tubes. Tongala Full Cream Sweetened Condensed Milk. Household Dairy Framed cardboard advertising poster. Just over 600 mm high. 1950s
Excellent. Professionally framed, we have not removed this from the frame for this reason. Some lovely knots in the wood. The glass is fine over the top, some sticker residue to it will clean off. The poster itself is thick cardboard. The colours are vibrant. A few little spots of stain. A few surface creases to be found. Obviously not an overly popular method of delivering condensed milk, until this came along I had no idea milk was ever in tubes. In 1956 the Tongala Milk Products Co of Melbourne were marketing their sweetened condensed milk in tubes. They demonstrated this new invention at the Food Exhibition claiming that milk will keep indefinitely in the tubes! What a wonderful, original piece of advertising relating to the Melbourne dairy industry! Grade: N/A Estimate: $$100.00 - $150.00
